Customer Satisfaction Survey.Customer survey;employee survey;feedback[Mobile Survey# Mobile surveys #Online survey:Online surveyonline surveysoftware- paper survey;Paper surveys;questionnaire;surveysurvey analysis.survey data!Survey designSurvey Questions surveys >survey software;survey solution.Survey Qualitative.Questionnaire-Respondents;Best Practice.Partecipants completes;dropouts.Logics - Mean Median Modes;fieldwork = population -sample -random samplingresponserate;dataconjoint -excel=spss;Cross breaks;PRCA-AMEC Customer Satisfaction Survey.Customer survey;employee survey;feedback[Mobile Survey# Mobile surveys #Online survey:Online surveyonline surveysoftware- paper survey;Paper surveys;questionnaire;surveysurvey analysis.survey data!Survey designSurvey Questions surveys >survey software;survey solution.Survey Qualitative.Questionnaire-Respondents;Best Practice.Partecipants completes;dropouts.Logics - Mean Median Modes;fieldwork = population -sample -random samplingresponserate;dataconjoint -excel=spss;Cross breaks;PRCA-AMEC Customer Satisfaction Survey.Customer survey;employee survey;feedback[Mobile Survey# Mobile surveys #Online survey:Online surveyonline surveysoftware- paper survey;Paper surveys;questionnaire;surveysurvey analysis.survey data!Survey designSurvey Questions surveys >survey software;survey solution.Survey Qualitative.Questionnaire-Respondents;Best Practice.Partecipants completes;dropouts.Logics - Mean Median Modes;fieldwork = population -sample -random samplingresponserate;dataconjoint -excel=spss;Cross breaks;PRCA-AMEC

the home of trusted data

We are a research consultancy who uphold the highest levels of integrity in everything we do. Each individual member of the team shares the common passion for problem solving. As a group and as a business we are drawn to the most challenging briefs and offer expertise that resonate best with the research markets most demanding clients.
Working with Vitreous World is always a pleasure. The team are friendly, knowledgeable and responsive, approaching every stage with intelligent and considered thinking. They genuinely care about the success of our projects, and are often able to pre-empt our needs, making them a valuable and trusted partner. Best of all, they’re a lovely bunch of people who make working together fun.
Research Director, Strategy and Research Consultancy
“Working with Vitreous World is always a pleasure. The team are friendly, knowledgeable and responsive, approaching every stage with intelligent and considered thinking. They genuinely care about the success of our projects, and are often able to pre-empt our needs, making them a valuable and trusted partner. Best of all, they’re a lovely bunch of people who make working together fun.”
Research Director, Strategy and Research Consultancy

sectors

Champions of best practice

We are the founders of the Public Relations and Communications Association Research Best Practice Committee.

We are also a preferred research partner for the International Association for the Measurement and Evaluation of Communication.

We are a Market Research Society (MRS) Company Partner. Accreditation is the mark of research excellence that demonstrates our organisation’s commitment to high quality research.

The core aim of the BHBIA is to promote the excellence with integrity of Business Intelligence within the Healthcare Industry. As a Corporate Member we adhere to the BHBIA Adverse Event Reporting protocols and also the BHBIA Ethical and Legal guidelines.

Fair Data is an accreditation launched in January 2013 to show which companies handle their customers' personal data fairly. A Fair Data company must meet the 10 Fair Data principles.’

Vitreous World is a fantastic research agency to work with. What really impressed me was the time they took to interrogate the brief, even when still a concept, and understand what was needed from both our perspective (as the comms agency), and the client’s. In terms of day-to-day, the client management is exceptional, with detailed updates received regularly, and project plan timings adhered to. They make research very easy and I would recommend them to anyone.
Senior Account Manager, PR Week Top 150 Boutique PR Agency
“Vitreous World is a fantastic research agency to work with. What really impressed me was the time they took to interrogate the brief, even when still a concept, and understand what was needed from both our perspective (as the comms agency), and the client’s. In terms of day-to-day, the client management is exceptional, with detailed updates received regularly, and project plan timings adhered to. They make research very easy and I would recommend them to anyone.”
Senior Account Manager, PR Week Top 150 Boutique PR Agency

our team

We blend experienced leaders with young, bright and enthusiastic talent to work at every stage of the project lifecycle. We all share a deep passion for client service excellence, ultimately your reputation is our reputation.
Working with Vitreous World is a real pleasure, the team are informed, responsive and proactively offer strategic advice on the research approach. They definitely go the extra mile and look to add value in all areas of the engagement. We definitely see the relationship as a long-term partnership and look forward to future collaboration.
COO, PR Week Top 100 Tech PR Agency
“Working with Vitreous World is a real pleasure, the team are informed, responsive and proactively offer strategic advice on the research approach. They definitely go the extra mile and look to add value in all areas of the engagement. We definitely see the relationship as a long-term partnership and look forward to future collaboration.”
COO, PR Week Top 100 Tech PR Agency

Matt Reynolds (He/Him)

Managing Director

Matt, the creator of Vitreous World, is also the Co-Founder of the Voices4all Initiative. A champion of best practice and client service excellence, his background spans 20+ years working in Public Relations, Marketing and Market Research. Outside of work Matt divides his time between family, immersing himself in cook books, enjoying adventures in golf and road cycling. ⛳

Nawaz 'Naz' Ali (He/Him)

Research Operations Director

Nawaz 'Naz' joins Vitreous after getting to know the business from the client side. He brings a unique strategic approach to operations gained over 17 years in several research disciplines and presenting insights to executive audiences. Naz excels leading teams through complex projects, and his experience in areas like B2B, business development and marketing offer a rare perspective. He’s a bit of a cricket pro too, just a shame he supports Liverpool!

Irena Hempel

Client Director

Irena is a long time friend of the business, a highly experienced industry leader, client developer and team leader. Her skills combine an in depth knowledge of the project delivery cycle together with an extensive and proven track record of leading teams to deliver high level consultancy across a variety of client profiles and industry verticals. She loves photography and spends her spare time seeing the world through a different lens! 📸

Bex Grove (She/Her)

Associate Director

Bex is an MRS accredited researcher experienced in the design and use of qualitative and quantitative methods. She combines a proven track record of delivering research projects of all sizes, with excellent client management skills and a desire to continuously exceed expectations. Outside of work she enjoys nothing more immersing herself in her passion for all things creative,. Her gift consistently wows us working across a variety of mediums and technologies. Her talents truly know no bounds! 🎨

Anais Mazeris (She/Her)

Associate Director

Anais is a data focused product innovation and consumer behaviour specialist. Her strong analytical & logical approach helps our clients interpret the meaning behind the data. Her dedication and attention to detail ensures the highest service levels are consistently maintained on each and every project. In her own time she immerses herself in true crime literature and is our resident super sleuth.🔎

Nazim Bhatti (He/Him)

Senior Programming Lead

Nazim is an experienced full stack developer and is our Senior Programming Lead. He is responsible for monitoring and enhancing our in-house scripting capabilities to provide industry leading survey solutions. His extensive industry experience is complimented by his hugely warm interpersonal skills which mean he is perfectly placed to translate market opportunities into a commercial reality. A fan of Heavy Metal and avid gamer, he is never without his Nintendo Switch. 🕹️

Nadi Litschko (They/Them)

Senior Fieldwork Manager

Nadi is a highly experienced and solutions focused fieldwork manager. Boasting years of experience at the very sharp end of the sample and panel industry they bring (even more) best in class expertise to the Vitreous World team. When not de-coding sample matrices they enjoy gaming and a passion for Asian cuisine which includes anything from Sushi to Fuwa Fuwa Souffle Pancakes! 🥞

Helen Dunn (She/Her)

Accounts

Helen looks after the accounting function at Vitreous. She has held various roles within different industries, ranging from book-keeper to finance manager, to her current position as accountant. Outside of work Helen applies her talent for numbers in the Kitchen, perfecting weights, measures and timings to the delight of her lucky family! 🍰

Jessie Grove (She/Her)

Junior Pawject Manager

Jessie has boundless energy and a healthy appetite for pretty much anything! Her cheeky face and 'joie de vivre' is loved by all the team, suppliers and clients alike. In her spare time she leads an amateur dramatic group and is most famous for her lead roles in 'The Hairy Bullet' and 'Bone with the Wind'. 🐕

Jon Darby (He/Him)

Non Exec Director

With 28 years’ experience in the Market Research Industry spanning all operations of research, Jon is reluctantly considered a veteran. His experience is invaluable in ensuring we cover all the technical angles and deliver high levels of quality control. Outside of work Jon is a keen golfer, what he lacks in skill he makes up for in enthusiasm! ⛳

Tim Baker (He/Him)

Non Exec Director

Tim has considerable experience on the client as well as supplier side of the industry. His understanding of how data and insight can be optimised helps us ensure delivery both looks and feels good with the end product ready for your rapid use. Tim is also a regular on the rowing circuit competing at weekends all around the country, the VW team are in 'oar' of his medal collection. 🚣‍♂️

Dino Myers-Lamptey (He/Him)

Non Exec Director - DE&I

Dino is a powerhouse for change and we are thrilled to have him help guide the business forward. He is the founder of The Barber Shop (a Strategy-led Media, Creative & Tech company), and is Co-Chair of The Alliance of Independent Agencies. Dino hosted DJ nights at a young age, which meant they had to let him in even though he wasn't technically old enough! This desire to re-write the rules made Dino the perfect fit for us at Vitreous World. 🎧

our culture

We are a collection of people who share a similar need for success, that want to win but also want to win the right way. People that understand that by working together you can achieve far more than as individuals. True team players that see the bigger picture and take as much satisfaction in seeing their clients do well as they do shining in their own right.
I consider the Vitreous World team to be an extension of my own. I know that when I work with them, they will be responsive and solution orientated. It’s those traits, combined with high quality sample delivery and data processing, which make me come back to VW time and again
Vice President, PR Week Top 10 Global Communications Agency
“I consider the Vitreous World team to be an extension of my own. I know that when I work with them, they will be responsive and solution orientated. It’s those traits, combined with high quality sample delivery and data processing, which make me come back to VW time and again”
Vice President, PR Week Top 10 Global Communications Agency

Blog

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PRCA Research Best Practice Group Event 2 - Political Polling Under the Microscope
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PRCA Research Best Practice Group Launch
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valued partnerships

Our clients all have one thing in common regardless of which vertical they come from, they are all busy people. Our aim is to be the one team on the list that they don’t have to worry about, a safe pair of hands and a trusted partner.
Vitreous World share our commitment to delivering the highest possible quality in all aspects of their work. They are determined to transform how MR fieldwork is packaged and delivered and therefore create a much-enhanced client experience.
Head of Research Solutions, Advanced Analytics & Brand Strategy Consultancy
“Vitreous World share our commitment to delivering the highest possible quality in all aspects of their work. They are determined to transform how MR fieldwork is packaged and delivered and therefore create a much-enhanced client experience.”
Head of Research Solutions, Advanced Analytics & Brand Strategy Consultancy